Masti and Maska is a games, food and community event brand — “Where Fun meets Flavor and Friendship.” Their first event launched on April 25th at Rozana Restaurant in Caldwell, NJ, bringing games, food and people together.
The Magix started with the Masti and Maska logo, then built out a full branded merchandise and event kit for the launch as a single, all-in-one package: a standee, a tablecloth, a non-tearable cloth banner featuring an India map design, a box of coasters, t-shirts and magnets carrying the logo and taglines, plus an Instagram-style photo frame for guests to use at the event.
Alongside the physical branding, we created the social media launch campaign — a playful “which player type are you” post to build anticipation, a brand tagline post, a brand video reel, and the event poster announcing the April 25th launch.
Beyond the launch, all of Masti and Maska’s content — including their photos — now carries the logo as a consistent template, so their ongoing social media posting stays on-brand with far less effort.
Together, the branding and content gave Masti and Maska a complete, consistent identity — on the table, on the walls, and across social media — for their first event and beyond.
Social Media Posts
Social Media Posts